Healthcare Accelerator Summer 2017

For individuals and teams responsible for launching, growing or repositioning a healthcare offer, Market Edge addresses the Three Critical Success Factors that drive commercial success.

For the complete Accelerator event brochure and more information, contact Maggie di Girolamo: mdigirolamo@mkt-edge.com.
Market Edge to Speak on Dreamit Panel “Sales Funnel Management Beyond the CRM”
Market Edge Senior Healthcare Consultant, Ravat Bhutani, will be speaking as a panel member Tuesday, May 23rd from 12:00pm - 1:00pm EST for Dreamit Health Webinar Titled "Sales Funnel Management Beyond the CRM" Synopsis: Driving sales to the win column requires more than a CRM SaaS platform. In healthcare B2B sales, the points of sale are more like a scatterplot of sales, consisting of a team of buyers, users, and other principals. These various stakeholders must come to an agreement that your solution can show results and fit nicely into the organization’s workflow. How to you create an efficient process for advancing sales opportunities from awareness  to single advocacy to group buy-in to opportunity close. To join the conversation or listen in Click Here. Dreamit is a top-10 ranked global accelerator and venture capital firm. They drive traction and business velocity by providing startups with access to investors, a sales pipeline and a network of resources. Founded in 2008, Dreamit portfolio includes over 300 breakthrough technology companies across a variety of industry verticals. Their founders have raised over $500M in follow-on funding and include companies like: SeatGeek, HouseParty, LevelUp, Adaptly, BioBots, Biomeme, Elevate, and more.
Market Edge Sponsoring Women’s Achievement
  Market Edge is proud to be a Principal Sponsor for Padua Academy’s 2017 Women’s Achievement Dinner celebrating the exceptional accomplishment of women who lead lives of faith, charity, leadership and entrepreneurial innovation.  This year’s honoree will be Peggy Noonan, presidential speechwriter, New York Times best-selling author and a 2017 Pulitzer Prize winner.  The dinner will be held April 27th at the Chase Center on the Riverfront in Wilmington, DE.  Proceeds from the gala benefit the Padua Academy Annual Fund to transform the lives of young women into tomorrow’s leaders.   For more information: Click Here    
Last Call for Applications for Market Edge Business Simulation College Challenge

The Market Edge 2017 Business Simulation College Challenge will feature six teams competing in a multi round business simulation.  Each team will manage an initial capital investment and make decisions regarding where and how they build their manufacturing capacity, how they invest in R&D and how they segment, target and position in an evolving market.

Already, teams from Yale and Temple have been accepted and are forming their business teams.  If you have a team that is interested in this year’s College Challenge and the associated $1,000 prize to be donated to the winning team’s preferred charity, please contact info@mkt-edge.com

UPDATED: Registration is open for Spring Health Care Strategic Marketing Programs
Send your team to the next Market Edge Health Care Strategic Marketing Program. The North American Health Care Strategic Marketing Program registration is now open for the May 2017 program in Wilmington, Delaware. After selling out all of our 2016 programs in North America, The Market Edge Management Development Academy has opened enrollment for additional Health Care Strategic Marketing Programs in 2017. This program is designed for marketing, sales, business development and product management leaders responsible for developing and implementing market focused plans. Using an applied learning approach, participants learn how to create differentiated, market driven offers and the marketing plan to implement them effectively. The next North American Health Care Strategic Marketing Program will be held in August 2017 in the Wilmington, DE / Philadelphia, PA area. Other Market Edge Programs planned for 2017 are:
  • B2B Pricing Excellence
  • Market Driven Innovation
For more information or to register for these programs, please contact: Maggie di Girolamo at +1 302.690.2115 or email mdigirolamo@mkt-edge.com.
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