Dave Anshen Joins Market Edge

Dave Anshen joins Market Edge as a consultant with 20 years experience in business leadership, product management, and business development roles.  Dave’s career includes leading global medical, industrial, and electronics businesses to drive growth, market share, and EBITDA performance.  Dave has launched numerous new products through the development and implementation of marketing plans that led to profitable, sustainable positions in a variety of BTB markets.

Prior to joining Market Edge, Dave was a Global Business Unit Leader at W. L. Gore and Associates, a leading manufacturer of advanced technology products for the medical, electronics, industrial, and fabrics markets.  At Gore, Dave also developed the learning and development curriculum for product managers that includes modules such as value chain analysis, market segmentation and targeting, pricing strategy and negotiation strategy.  Dave also led the Merger and Acquisition activities for Gore’s electronics division and was responsible for identifying, developing and managing strategic alliances.

Dave holds an MBA in Marketing from the University of Delaware and a BS in Mechanical Engineering from Lafayette College.  Dave also completed the Wharton School’s Competitive Business Strategies Program and Harvard Business School’s Strategy Program for executives.  In his spare time, Dave is a competitive triathlete and soccer coach.  Dave is based in Wilmington, DE where he lives with his wife, Tish, and two children.

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